iPhone data usage soars in Europe, US

Movaya loves the iPhone and its users' consumption of bandwidth. Say what you will about the device, the functionality, the bugs, the whatever. The point that makes us giddy is the amount of time users spend surfing the internet and interacting with the web just like users do on their PCs (or Apple Macs).

Data Points:
...according to René Obermann, CEO of Deutsche Telekom AG (NYSE: DT). He says the device is driving up average wireless data usage as much as 30 times higher than on other phones...the average Internet usage for an iPhone customer is more than 100 MBytes. This is 30 times the use for our average contract-based consumer customers... [from Unstrung]

Matthew Key, chief executive of O 2 Europe, is excited about how iPhone customers are turning out to have a big appetite for data services. About 60 per cent are sending or receiving more than 25MB of data a month, which is the equivalent of sending 7,500 e-mails. By comparison, only 1.8 per cent of O 2 's other mobile customers on monthly contracts are consuming more than 25MB a month...[from Financial Times]

AT&T has stated that iPhone data usage has blown away their predictions, with data usage at twice the projected number.

The gist of the situation: users are no longer tethered to their carrier portal and the goods that are sold there. iPhoners are using their iPhones for data access just like desktop computer users, allowing for exposure to all sorts of websites (not just the 4 carrier portals they typically look at today). Therefore, the ability to sell mobile content from a wide variety of storefronts will be the norm. And Movaya will be there powering a large percentage of the mobile content ecommerce transactions.